Katie King & AI in Business

BACKGROUND

For more information about AI in Business and how we started, check out this past experience of mine.

HOW I HELPED

As part of my work launching and growing AI in Business, I helped to define our go-to-market strategy and built out our product offering. I did so by:

• Partnering with Katie to define and execute the business's go-to-market strategy including our value proposition, positioning, pricing strategy, and promotional tactics
• Conducting market research to inform strategy
• Sourcing revenue opportunities for Keynotes and Training through active outreach and targeting
• Creating a digital library of educational thought leadership content surrounding AI and digital transformation
• Developing our training course offering, which you can explore here.
• .Authoring our keynotes and assessment materials. You can try out one of the virtual assessments I built here.

Today, AI in Business boasts clients in the UK, mainland Europe, the US, Jordan, APAC, South Africa, Canada, and beyond. The current average keynote revenue is approximately $7,000+ USD for a 1-hour session.